All brands
FashionSimulated data

Forever New

35 locations across 10 markets. Simulated performance for the last 30 days, compared with the previous 30 days.

Locations

35

Foot traffic

503.3K

-6.7%

Revenue

AED 25.7M

-7.1%

Close rate

20.0%

traffic → sale

Avg basket

AED 255

per transaction

Avg dwell

16.9 min

per visit

Traffic per door / day

479

visitors

Revenue per door

AED 733K

-7.1%

Closing-hour capture

10.6%

traffic in final trading hour

Loyalty share

25.5%

Club AIVI members

Foot traffic trend

Daily visitors, last 30 days

Revenue vs closing performance

Revenue (AED) against close rate

Traffic by trading hour

Peak at 18:00 · strongest close rate at 18:00 (24.76%)

Operational signals

Simulated diagnostics

Transactions
100,766
Staffing coverage index
0.85×
Return rate
5.4%
Close-rate change
-0.15 pts
Avg dwell time
16.9 min
Closing-hour capture
10.6%

Market breakdown

Performance by country

MarketStoresTrafficRevenueCloseTrend
KSA14198.2KAED 10.1M22.6%-5.2%
UAE7107.4KAED 5.5M20.6%-14.5%
India570.2KAED 3.6M18.8%-3.2%
Qatar463.0KAED 3.2M18.3%-15.5%
Kuwait224.8KAED 1.3M17.2%-5.4%
Bahrain221.8KAED 1.1M20.1%-14.1%
South Africa18.5KAED 433K20.7%-9.7%
Thailand14.3KAED 222K18.9%-15.3%
Singapore13.3KAED 166K22.6%+1.3%
Indonesia11.9KAED 98K18.9%-9.3%

Top locations

Ranked by revenue contribution

LocationTrafficRevenueCloseTrend
Granada CentreKSA43.3KAED 3.0M23.7%-8.7%
Al Nakheel MallKSA41.8KAED 2.5M25.4%+2.6%
Mall of ArabiaKSA39.7KAED 1.9M19.5%+2.5%
Red Sea MallKSA26.4KAED 1.4M18.0%-7.0%
U Walk RiyadhKSA33.3KAED 1.4M16.1%+3.4%
Riyadh ParkKSA21.5KAED 1.3M24.1%+0.1%
Dubai MallUAE21.5KAED 1.2M25.2%-16.7%
Lulu Mall KochiIndia21.0KAED 1.2M21.9%-8.7%
Al Wahda MallUAE23.1KAED 1.0M17.2%-1.3%
Select CitywalkIndia15.4KAED 1.0M22.8%+2.5%
Mall of QatarQatar14.2KAED 954K25.2%+0.2%
City Centre MirdifUAE14.1KAED 891K22.8%-7.5%
Phoenix PalladiumIndia15.2KAED 845K18.3%-12.3%
Mall of the EmiratesUAE19.2KAED 777K16.6%-1.2%
Dubai Hills MallUAE17.4KAED 776K15.9%-9.4%
Place VendômeQatar12.1KAED 750K21.0%-16.6%
City Centre BahrainBahrain13.7KAED 716K18.5%+3.8%
Yas MallUAE16.0KAED 662K18.6%-16.5%
The Avenues BahrainBahrain10.3KAED 623K24.0%-18.5%
Sandton CitySouth Africa10.4KAED 593K19.3%-2.2%
Doha Festival CityQatar12.3KAED 587K17.3%-1.3%
VillaggioQatar13.3KAED 575K16.8%-13.3%
The AvenuesKuwait12.8KAED 553K17.7%+0.3%
Orion MallIndia11.1KAED 487K19.6%-18.2%
360 MallKuwait9.2KAED 394K17.6%-8.7%
CentralWorldThailand5.9KAED 220K16.6%-9.8%
ION OrchardSingapore2.7KAED 143K18.0%-1.2%
Grand IndonesiaIndonesia2.6KAED 136K20.4%-1.1%

All figures on this page are simulated mock data for demonstration purposes and do not represent actual Apparel Group trading results.